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Controlling Cigarette Litter BEFORE Smoking Bans


Recorded
April 25

Listen to Archive

When it ends up on the ground and not in a receptacle, a cigarette butt is litter. Cigarette butts are an emerging national litter problem; although they are one of the smallest pieces of litter, they are consistently the top item collected during cleanups and account for one of every three pieces of litter.

Since 2002, Keep America Beautiful, the nation’s largest nonprofit community improvement organization, has been working with communities across the U.S. to combat this problem with its Cigarette Litter Prevention Program.

Panelist

Carrie Gallagher
Program director
Keep America beautiful
Bio

 

Summary

Key Points

  • Community collaboration and involvement in systematic planning is necessary for success.

  • Community size does not make a difference in the overall capability of a community to have positive results – success is determined by the will of the team of stakeholders.

  • Smoking bans don’t necessarily address litter prevention.

  • The most effective campaigns have clear and simple visual and/or textual messages and are non-judgmental toward smokers and smoking.

  • Successful cigarette litter prevention entails a multifaceted and comprehensive process:
    a) Collaboration of a broad base of stakeholders, including business owners,  residents, media, local government, BIDs and other entities responsible for sidewalk/street cleanup, and enforcers of litter laws and ordinances.
    b) Evaluation of the enforcement of laws and ordinances.
    c) Education through public service messages and positive reinforcement within the community.
    d) Availability of and easy access to public ash receptacles.
    e) Provision of portable pocket ashtrays to smokers.

Question and Answer

Q: How do you evaluate the results of a Cigarette Litter Prevention Program?
A: The best way is to do a walking assessment of a neighborhood before the program begins– paying attention to the ground and the social or environmental factors that may have contributed to the concentration of cigarette litter. After it has been launched, see if there are any noticeable changes in these particular areas. For quantitative results, you can count the number of cigarette butts before launching the program and again after the program has been in place for at least a month.

Q: Where do I find details about the Cigarette Litter Prevention Program?
A: Everything is online at www.preventcigarettelitter.org.

Q: What kind of area should you choose to evaluate?
A: Downtown mixed-use areas are the best because they play host to businesses, retail, food and bars, and pedestrian traffic once people have parked their cars. You want the message to impact the largest, most diverse number of people.

Q: How long before results are seen?
A: You can usually see change in 6 to 8 weeks. It’s important to consider weather constraints before launching the program, so that changes will be most visible, and not concealed under snow and leaves, or moved into the gutter and storm drains with wind and rain.
 

For more details, listen to the archived presentation.
 

Resources

Download Presentation

KAB's Grants and Awards Program

www.preventcigarettelitter.org

www.pocket-ashtrays.com